Campaigns

Launch of the project
No Interdependent Origins
Emptiness is Form

Interbeing is an ambitious international ceramic and sound art project between British and Chinese artists curated by artists Kay Aplin and Joseph Young. The project launched in June 2021 with an exhibition of contemporary Chinese ceramics at The Ceramic House in Brighton, UK and continued with a series of exhibitions, residencies, films and a book.

“As a former visual artist, Binita understands the challenges of publicising an artist-led project and making sure that the work gets the recognition it deserves. She is focused, determined and methodical in her approach and we were delighted with the coverage we received for our Interbeing project and would unreservedly recommend her to anyone in need of top-class PR.”

Joseph Young and Kay Aplin.

Launch of the project


We launched the project with a general release announcing the project and then followed up with press releases for two more of the exhibitions. Press Release

INNER magazine – Sound art specialist magazine

Mari Balsam Wilson – an essay

Neue Ceramic – Print publication

Ceramic Review – full feature (in Print)

No Interdependent Origins


No Interdependent Origins: new residency and exhibition with the Powell-Cotton Museum. Press Release

Visit Thanet – News post for PC show

The Stand News – Hong Kong paper

Thanet Gazette

In Your Area Community News -Facebook page posting

Isle of Thanet News

Ceramic Review

Kent Attractions

Arts Hub UK

Crafts Council

Discover Thanet

Isle of Thanet News 

Info Ceramica – Preview feature

Ramsgate Festival – What’s On

Ceramics Now – Feature

Emptiness is Form


Emptiness is Form at The Ceramic House: contemporary collectable ceramics by international artists of Chinese heritage. Press Release

Info Ceramica + Instagram posting

Ceramics Monthly – Exposure section

Brighton Magazine – What’s On

Crafts Council – 11 inspiring artists’ homes you can visit in the UK

Crafts Council – Exhibitions to see (online)

Ceramics Monthly – Connecting Cultures full-page feature (in Print, link opens PDF)

New Ceramics/Neue Keramik – May/June issue (in Print)

Ceramic Review – 5 Page full feature (in Print)

Crafts Magazine – Agenda section (in Print)

Outcomes:


Outcomes:

Kay and Joseph were very organised and responsive to PR needs and timings. They got me involved early enough to create a good strategy and get excellent long lead press interest.

The results showed as we managed to get a lot of excellent press in including new and target press with some big features including a 5 page, full colour feature spread in a target ceramics magazine.

Press achieved excellent local, national arts, specialist, craft industry and public as well as culture targets.

image shows a magazine page clipping with writing on the left and an image of a potter carving some clay to the right