I am the Director of The Space inBetween Ltd and I work freelance for a number of organisations in the UK.

Some of my clients are on a retainer, and others prefer a more ad-hoc approach when they need my support. I can provide a full CV of current and previous clients; please send me a request email.

In choosing to work with me, I will devise a bespoke approach based on your requirements. I will also identify opportunities and adapt as the work proceeds, continually evaluating and working towards optimum outcomes. I sometimes team up and work with project partners.

I have a knack for getting niche and unique projects visibility in the noise of social media and celebrity culture. I can manage PR stunts, organise photographers and briefs and collaborate effectively with your marketing/comms team. I know you are often at capacity, so that I can lead effectively from outside in.

I will work with you in a 360º way, making alternative suggestions to visibility raising such as events, giving talks or research and pitching to potential ambassadors. I have recently procured a high profile, perfect match Ambassador for one of my a retainer clients.

I keep my finger on the pulse with social media, technology and cultural shifts in language that affect how we speak to audiences.

I am a Member of the Arts Marketing Association, a Board Trustee for Theatre-Rites, and in 2020, I mentored an Arts Emergency Mentee.

I carry out workshops on a regular basis for the Arts Marketing Association and others to train employees or individuals in the mechanics of PR. I also do 1-1 mentoring workshops for individuals.

Recently, I developed an access statement for press releases with some of my clients.

Inhouse, I will develop a contacts database especially for your organisation, researching the most relevant journalists, influencers and writers to build relationships with. In addition, I dig deep into the ever-changing press and media landscape to optimise responses to your press releases.

I am highly responsive (often, my contacts think I work full time for my clients). I can work to strict timelines with professionalism.

Key skills:

  • Strategic PR planning
  • PR and publicity (with access to arts and non-arts databases and an extensive, personal PR database)
  • Campaign copywriting
  • Branding development support
  • Internal & partner communications support
  • Thought Leadership support
  • Influencer strategy and delivery

Let's talk

I’m always interested to hear about new projects - get in touch for an informal chat