The start of a new year is the perfect time to start afresh with a renewed energy and drive. Despite what is going on around us, work has to be done and done well.

Messaging‘ is what we do to attract and retain an interest in our work and products. Everything we do, write and say sends messages to those around us about who we are, how we work and our integrity.

Take a few moments to start the year with a clean slate. Think into the future and imagine who you would like to attract, and how you would like people to respond to your business this year. Tap into your vision.

From that moment onwards, check that every email you send, tweet you write and interaction you have corresponds with your vision – these words and meanings become your ‘messaging‘.

When messaging is clear, positive and inspiring, people will be drawn towards us like magnets and new interactions can begin.

Wishing you all the very best in 2020!